elevate their Career
without sacrificing Studio Time
Do you know the feeling of constant ups and downs? One moment, you’re inspired—the next, overwhelmed by everything it takes to be an artist. Social media, finding buyers, getting noticed—it can feel impossible.
But what if there’s another way?
My mission is to empower visual artists by building a strong artistic brand, integrating marketing seamlessly into their creative workday, and growing their art business into a sustainable career.
I bring over a decade of experience in startups and eCommerce, where I’ve built brands from the ground up. I see artists as entrepreneurs who often lack the basic business skills not covered in traditional art education.
With degrees in art curation and new work facilitation, I have experience working with galleries, artists, and startups alike. My coaching empowers you to take control of your career. My goal is to equip you with the tools and confidence to move forward independently—without sacrificing your creative routine.
I have worked with brands such as:
mymuesli I Galerie Rettberg I Ketterer Kunst Auction House I betterplace.org I Random House Publishing Group etc.
With this strong base, you’ll feel empowered to connect with your audience with confidence.
You’ll get simple, effective tools to make promoting your art easier.
After our coaching, you’ll take ownership of your career, no longer waiting for galleries or collectors. Instead, you’ll confidently build success with a clear strategy.
You can book a free intro call through this link, where we’ll analyze your current situation and explore a personalized solution for your goals. If it feels like the right fit, we’ll continue working together to grow your artistic career!
Step1 – 30min free intro call
Step2 – concrete offer
Step3 – 30min free follow up call
Step4 – our collaboration begins…
“Annika offered a very personalised approach and has been very sensitive in understanding my personal brand, helping me to bring clarity to it and build a forward strategy. Thank you very much, Annika”
Ksenia Ovsyanick, Principal Ballerina Berlin Staatsballett
“We had the pleasure of collaborating with Annika for a workshop aimed at empowering emerging art practitioners in their marketing and personal branding endeavors. The session was exceptionally engaging, providing participants with invaluable tools and insights. Annika’s unwavering cooperation throughout the entire preparation process was truly commendable.”
Ina Bilkova, Project Manager, BLR WORLD
“I appreciated the process in which we were able to dissect various aspects of my work and define through the workshop tangible goals. Very much enjoyed working with Annika as she was focused and tuned in.“
Zdenek Konvalina, Artist
